Should the Print Newsletter Die – And Let Ezines Takeover?
by David Gruttadaurio
5 Reasons Why Print Newsletters Are Still Around
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Successful websites don't set out to sell
by Glenn Murray
Successful websites don't set out to sell
By Glenn Murray - Copywriter *
What are websites? Are they sales tools for vendors and service providers, or are they electronic guidance for potential customers? Put simply, are you selling or are you helping?
Your answer to this question may determine
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How to get your customers to trust your website
by Glenn Murray
You're welcome to publish this article free of charge provided:
- you include the byline
- byline includes a functioning link to http://www.divinewrite.com
- you don't change the article in any way
- you provide a courtesy copy once published
How to get your customers to trust your website
By
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Web Copy - How Much is Enough?
by Glenn Murray
These days, there's widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, it's commonly accepted that web copy is a vital component of any website. But how much web copy is enough?
The pure volume of information available on the Internet is daunting
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Writing Benefit-Driven Web Copy - 4 Steps to More Sales
by Glenn Murray
You've identified the benefits you offer your customers, but how do you turn a list of benefits into engaging web copy which converts visitors into customers?
Recently I wrote an article explaining how to identify the benefits you offer your customers (http://www.divinewrite.com/benefits.htm). That article
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