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10 Ways to Get the Media to Love You
by Margie Fisher
10 Ways to Get the Media to Love You
Copyright © 2003 by Margie Fisher
So you've put yourself "out there" with a public relations campaign. Your dealings with the media now become critical. Those relationships with the media can make or break your public relations efforts. Here's how to get the
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21st century Birbals
by Varuna Sood
India is famous for its glorious past and today also Indians adulate it for its remarkable history. In Indian history there was a legend 'Akbar' The Great. He was famous for his actions but one more thing which made him even more popular was his minister 'Birbal'. He was a benediction to the empire, because
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COMMUNICATION: A fundamental human right
by OSORO P J NYAWANGAH
Telecommunications in Africa is gaining a lot momentum these days - especially now that telecommunication is no longer seen as a luxury for developing countries, but as a prerequisite for their economic growth.
Telecommunications in Africa is gaining a lot momentum these days - especially now that
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Why You Should Market Your Website Offline
by David Coyne
One of the great advantages of advertising and marketing on the web is it's cheaper than traditional print based promotions. No printing or photocopying fees. No postage costs.
And with email you can communicate to your prospect almost instantaneously.
So why bother with promoting your site offline?
The
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Why Reporters Like 'Bad' News
by Rusty Cawley
Whenever you deal with the news media, there is a primary rule that you must keep in mind at all times.
Call it Cawley's Theorem of Media Relations:
1. All journalists secretly believe they will someday win the Pulitzer Prize.
2. No journalist ever won the Pulitzer by writing nice things about
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