In multi-level marketing (MLM), or network marketing, the MLM business owner recruits other independent distributors into his or her network. These prospects are called MLM leads, because they have shown some interest in the business opportunity.

The Multi-level marketing independent distributor continually faces the challenge of contacting new leads that may result in a customer for the company's product or service. An MLM Email Lead is just like any other lead, except that the business owner (independent distributor) contacts this lead via email, rather than using standard offline methods of contact. Email leads should not be confused with a generic email list.

An MLM leads list is simply the list of prospective customers and recruits that an independent distributor, also known as the business owner, has acquired. In a multi-level marketing (MLM) venture, the goal is to sell the products or services of the parent company and identify potential distributors to add to the business owner's network.

In Multi-level marketing (MLM), or network marketing, the business owner recruits other independent distributors into his or her network. These prospects are known as MLM leads because they have shown some interest in the business opportunity.

Multi-level marketing (MLM) is a type of direct marketing that involves selling a product, service, information, or business opportunity.