Marketing (14423)
Chronicles of a Marketing Expert - Blogs, RSS, and Podcasting
by Michael Fleischner
Emerging technologies like blogs, RSS feeds, or podcasts are quickly becoming the norm. Learn about these technologies and how to use them to increase marketing results.
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How to Pick the Winner of the World Cup
by Jack Reider
A bit of advice for those that are trying to decide who will win the World Cup and how to make those decisions and wagers pay off.
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As Time goes Buy
by maxine greco
Looking for the perfect gift for an occasion? Need something outstanding for an anniversary or for a wedding, a retirement gift, or for a special birthday? A clock will make a lasting impression and is the perfect choice for just about any situation.
Everyone knows that we are a time driven
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Targeting Your B2B Lead Generation Efforts
by Mac McIntosh
When searching for prospects to buy your products or services, you want to find those companies who have a problem for which you have the solution. The methods you use in finding and contacting those companies will determine if your business-to-business lead generation efforts will be a success or a failure.
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Persona Based Marketing: Powerful B2B Marketing Tools For Connecting With Prospects & Customers
by Mac McIntosh
Persona-based marketing involves constructing a fictional customer and then using that character as the touchstone for promotional and selling decisions. This concept helps the marketer by creating a vivid, tangible picture of the best prospects or customers, and then sculpting a marketing message that's pertinent to their concerns, and move them to inquire and buy.
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