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What is guerrilla marketing and how is it different from other types of marketing? To answer that let's first define what a guerrilla is. The best answer I've found comes from Guy Kawasaki (http://www.garage.com), former "evangelist" for Apple Computers. In his book How to Drive Your Competition

I'm an evangelist for creating your own UNIQUE information products. Sure, you can sell other peoples stuff (I do this too) and this is the way I recommend you start out to get money coming in and give you that much needed motivation to keep going. A lot of people do exceptionally well out of just

"Net Marketing: A Passion Or An Obsession?" © By Jo McNamara 2001 It had been a long day. I'd started at 4 a.m. reading and sifting through a mountain of emails; placing ads in ezines; researching new ezines to place more ads; writing an article; editing two other articles and just trying to learn

It looks like we are headed for another holiday season of brisk sales online. While bricks and mortor stores are cutting back on merchandise for the holidays, there is every indication that Internet sales will be up. Don't look for mainstream media to tell you this story. The truth is, while they've

Email marketing, if done correctly, is one of the most effective network marketing tools available. Now I am not condoning "spam" which is a practice widely used today. Spam is the sending of information (usually an ad for a product, service or opportunity) that the recipient did not request. Sending