Demographics about the Web abound. You may find such data helpful. In general, when I look at the research available, I get a feeling it's incomplete. The Web is so vast, I don't think it's possible to find a small representative sample from which significant results can be obtained that reflect the

1. How To Articles: they include detailed step by step instructions. Examples: how to publish your e-zine, how to promote your business, how to attract visitors to your web site. 2. Tips: they are usually small pieces of information about the size of a paragraph. Examples: tips on using a product,

When you go out and create a web site with an intention of selling products and services through it, you have no option but to be on the good side of buyer behavior. If you wish to succeed, that is. Funny enough, on the web a lot of business owners forget that buyers do have a behavior, the way they are

Start at the goal. Walk backwards, feet on the ground. Then forward. That is how you guarantee positive results for any quest, including a guaranteed increase in your site traffic and revenues. Let us take a brief look at this philosophy, then see how we can use it to increase our site traffic, guaranteed.

The Web is intended to help people find information quickly and easily. So why do so many sites make it difficult for users to get what they need? As president of a copywriting firm that writes and edits dozens of online projects a year, I've come across several common blunders that prevent