Why is building rapport important? It's the first step to show you're sincerely interested in a mutually beneficial relationship, critical to selling solutions. Who do you enjoy spending time with at all the holiday gatherings this month? Not the bartender or eggnog server, but those you socialize

Find out how companies can RETAIN or LOSE customers! Holiday time, it's the most wonderful time of the year, isn't it? If you are a retailer, it can be the most frustrating 60 days. Just like clockwork this year, the media hounds started just before Thanksgiving, trying to predict what retail sales